A SEKO Logistics x The Better Packaging Co. collaboration combines a major eCommerce logistics provider with a sustainable packaging brand to bring to life the intention of replacing single-use plastics in their global eCommerce fulfilment supply chain.
Sustainability is now regarded as one of the critical components for the future of a resilient supply chain. Buyers and sellers are both trying to be more environmentally responsible, but sustainability is complex. Collaborations like this one between SEKO Logistics x Better Packaging Co. simplify things by making a sustainable choice an easy add-on to an existing service.
SEKO Logistics x The Better Packaging Co.
SEKO Logistics will use Better Packaging’s range of products within their eCommerce fulfilment operations, with SEKO customers qualifying for discounts on Better Packaging Co. products.
SEKO will be offering the benefits of this partnership to businesses across the globe. Global clients from China, USA, UK and Europe, will join customers in Australia and New Zealand in being encouraged, and incentivised through specialist pricing, to provide a more sustainable packaging option to consumers.
“The Better Packaging Co. feels a great sense of urgency to replace single-use plastics with more sustainable alternatives and this partnership with SEKO Logistics will enable us to do that at great scale. We are very proud to have been chosen by SEKO Logistics as their key supplier of home compostable packaging solutions and look forward to making positive change together and a real dent in the world’s plastic problem.”
Rebecca Percasky and Kate Bezar, Co-Founders, The Better Packaging Co.
Compostable eCommerce Packaging
Better Packaging Co. is the leading provider of compostable packaging for eCommerce. After years of witnessing first-hand the amount of packaging used to support eCommerce, founders Rebecca Percasky and Kate Bezar created The Better Packaging Co. to take matters into their own hands.
SEKO Logistics, who manage over five million eCommerce shipments per year, expects immediate interest in this compostable packaging, alongside all of the other Better Packaging sustainable eCommerce packaging products
“SEKO is committed to improving the environment and giving our clients new solutions to support their sustainability programs. We are delighted to be working with Better Packaging and see this as a partnership with a Global ambition to make a real, positive difference. New consumer research shows that international shoppers want this too because they are highly aware of their environmental impact and are choosing to buy from brands that offer sustainable packaging solutions. Ecommerce industry reports show that 48% of consumers want recyclable packaging. Packaging and logistics, especially eCommerce fulfilment, go hand-in-hand. While we can’t eliminate packaging, we can all take steps as businesses and consumers to improve the world we live in.”
Kai Lincoln, Managing Director, SEKO Cross Border eCommerce
Sustainability Revenue
While this move is great news from a sustainability perspective, these types of collaborations are becoming increasingly important commercially.
Any company operating within the eCommerce and retail space should be seeing that sustainability is becoming more than just a ‘nice-to-have’. The eco-credentials of a business are becoming an increasingly important factor in consumer buying decisions. Fast-forward a couple of years and these eco-credentials will likely become a prominent factor in conversion rates.
This growing importance of sustainability to retailers will, in turn, affect their decision-making criteria when choosing something like a logistics partner. This presents both a massive challenge and opportunity for a market shipping around 90 billion packages per year to satisfy the US $3.4 trillion of purchases by more than two billion digital buyers.
For more information on the Better Packaging Co., be sure to check our interview with Co-Founder Kate Bezar here. You can also check out their sustainable packaging products at https://www.betterpackaging.com/
Further details on Seko Logistics can be found at https://www.sekologistics.com/
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